Competing with IT
By:Colin Ashurst
Published on 2015-03-26 by Macmillan International Higher Education
Competing with IT takes a strategic approach to managing the realization of benefits from IT. With a benefits-led approach it emphasizes IT as an enabler of business innovation and a means to create value for customers, employees and other stakeholders, which as a result create value for the organization and deliver competitive advantage. Designed specifically for the needs of MBA students, this succinct introductory text provides insight into key principles and offers guidance on how to succeed in practice by building a leadership 'toolkit' for the strategic management of projects and the overall IT portfolio. Underpinned by sound MA26 theory and linked to best practice it is the ideal MBA course text. • Allows students to apply their knowledge and explore real-world issues through case studies and examples • Brings together benefits-led and agile approaches to projects in an innovative framework • Combines extensive practical experience with the latest MA26 thinking and research
This Book was ranked at 16 by Google Books for keyword modern bills of lading.
Book ID of Competing with IT's Books is owutCQAAQBAJ, Book which was written byColin Ashursthave ETAG "RRfVKf55Wkg"
Book which was published by Macmillan International Higher Education since 2015-03-26 have ISBNs, ISBN 13 Code is 9781137269980 and ISBN 10 Code is 1137269987
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Book which have "420 Pages" is Printed at BOOK under CategoryBusiness and Economics
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